Sneak peek from my new course: Get obsessed with your users
🫣 A preview of my new course, Product Management Foundations. And a sweet, limited-time discount.
I’m so excited to announce the launch of my new course, Product Management Foundations, and share a sneak peek of my favorite lesson from the course. It’s a horror story with a happy ending. The lesson is linked below.
For more about the course and the 50% discount, scroll to the end of this post, but first, let’s learn stuff.
The Lesson: Get obsessed with your users
This lesson comes from week four of my course, which is focused on Identifying Opportunities. “Identifying opportunities” is a fancy way of saying, “figure out the right problem to solve.” Figuring out the right problem to solve is half of the process that we Product people like to call discovery: before we build things, we need to make sure that we’re solving the right problem and building the right solution to that problem.
Many product teams skip this entirely – they dive into a solution without figuring out if they are focusing on the right problem. We have cool tech or a brilliant idea, so we go build that tech/idea without talking to users—big mistake.
I made this mistake myself, and this is my story: You can find and watch the full lesson here.
P.S. Don't worry; the sad story I told in this lesson has a happy ending. In Week 5 of the course, we learn about Designing and Validating Solutions, and I share how I turned this failed feature into a big success that got me promoted. 😉
The Product Management Foundations course
Real talk: it’s embarrassing to tell this story, but I think it’s important to share my struggles in this job to help you avoid making the mistakes I made. I developed this course, Product Management Foundations, because it’s the curriculum I wish existed for me when I was a new PM and for my team when I was a busy manager struggling to train my direct reports.
The nine-week program covers all the fundamentals a new product manager needs to be confident in the role; plus, I share so many pro tips (lessons learned the hard way!) to help any PM level up. You can check out the full curriculum here.
I designed the course to fit into any PM’s busy schedule. It’s less than one hour of content per week, and each week builds on the previous lessons.
The course has three options:
Standard: This is the do-it-yourself option. You can go through the course at your own pace.
Pro & Pro+ : If you want personalized help, these two options include 1-on-1 sessions with me! In our 1-on-1 sessions, we can review the course material and work on specific PM skills you’d like to develop, or I can provide mentorship on a particular project you’re working on IRL.
I’m offering 50% off the Pro and Pro+ tiers for a limited time. Just use the coupon code YOUGOTTHIS at checkout to claim the discount. The code is valid for one week only (expires Jan 20, 2024), and space is limited! So check it out now or book an intro call to learn more.
I’m so excited to offer this program. I would be honored to be part of your journey as you build the foundation of your product management career.
You got this!