I always appreciate it when case studies call out decisions that worked out well but were risky or controversial at the time they were made. The internal discussions about halting new user acquisition efforts and setting a hard cap on push notifications must have been intense. I remember thinking years ago that the person at LinkedIn who decided to preserve the channel by limiting the number of inMail message credits users could buy must have overcome strong objections too. Great video, Sondra!
I always appreciate it when case studies call out decisions that worked out well but were risky or controversial at the time they were made. The internal discussions about halting new user acquisition efforts and setting a hard cap on push notifications must have been intense. I remember thinking years ago that the person at LinkedIn who decided to preserve the channel by limiting the number of inMail message credits users could buy must have overcome strong objections too. Great video, Sondra!